After graduating from Savannah College of Art and Design in 2012, Carlos began his career in product development but quickly shifted to pursuing more branding roles.
“I moved into branding because it is this subtle art form,” said Carlos. “You are creating something - whether it’s a word, a graphic or a phrase - that will ultimately decide whether a consumer buys into your brand message. I think that’s really cool.”
Throughout the course of his career, Carlos has worked on branding campaigns for Samsung, Burton, New Balance, Fossil, and celebrities, including Scott Disick, Adriana Lima, Ghostemane, Salice Rose and more. He credits his passion and ability to constantly adapt to new technology and ways of thinking with his years at Moravian Academy.
“My experience at Moravian - the intensity of the courses, the culture that was fostered there - has led me to where I am now. Moravian taught me to follow my curiosity, to constantly be learning and striving to become an expert in whatever subject I’m pursuing.”
For more information on Carlos' work, visit his website at https://cjestudio.co/
.(Photo Credit: Daily Mail)This article appeared in the Winter 2019 Moravian Academy Journal's "After Moravian: Creative Paths" section on page 29.